Morgan Blake — UX/UI Design

Insights

Insights project preview
A/B tested variants

Background

My Approach

Discovery

Facilitated usage analytics triangulation, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

40% improvement in task completion. Since shipping, we've measured 2.1x improvement in engagement.

Insights

Shipping quality design requires collaboration and iteration. This piece explores that . The implications matter for teams and organizations.

The Thing

Whether you're building your product, this principle applies.